These assignments were created as part of a student project for J452: Advanced Public Relations Writing. This information in no way is meant to represent the company and is for academic purposes only. If you have a question about this project, please contact instructor Kelli Matthews at kmatthew@uoregon.edu.
Feature article: Contributed article written on behalf of a mid-market real estate developer for a trade publication.
Podcast and show notes: 13 minute audio podcast on Dr. Peter Sandman’s risk formula and approaches to crisis management.
Shareholder letter: Written on behalf of the CEO of a large multinational corporation to support its 2006 annual report.
Nonprofit fundraising and sponsorship letter: Letter targeted to a strategically-matched corporation soliciting sponsorship for a nonprofit event/program.
CSR Presentation: A 16 minute presentation (slide deck and audio) designed to be given on behalf of a large corporation, focusing on their corporate social responsibility efforts.
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